Whatever Happened to George?
Posted on Wednesday, September 8th, 2021 at 3:28pm by Andrew, BZPower News Manager
The latest LEGO Gaming podcast episode was released earlier today, delving into the short-lived Life of George augmented reality game. Go listen to Bits N' Bricks Season 3, Episode 32 - The Life (and Legacy) of George and hear from hosts Ethan Vincent and Brian Crecente as they talk to Paal Smith-Meyer, former head of the LEGO Group's new business group, Cynthia Bodin, designer on the app, and Matthew Zoern, Executive Producer at Funcom Canada, about the unique experience it provided. What started as a proof of concept from an Israeli company eventually launched around the globe and spawned the LEGO Fusion games as well. How did it arrive so quickly and disappear almost as suddenly? You'll have to check out the episode to find out!
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